close to farmers
Francis Bapst, La Sonnaz
Always close by.
All farmers are individuals – and this is manifested in their stages in life, their philosophies and the forms of arable and livestock farming they pursue. We have visited our farmers all over the world aiming to discover what's behind their success, what's important to them and the challenges they have to tackle. A journey across five continents.
For me, the most important values are respect for nature, understanding our consumers and food production.