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Vision, Mission & Values
Our worldwide currency is trust
Vision
Our high performance seeds and our deep knowledge of agriculture enable us to be a trusted supplier for generations of farmers. This is our contribution to the growing global demand for food.
Mission
We improve genetic potential through outstanding research and breeding programs. We provide our farmers with the best quality seeds. We act as a trusted partner to our farmers throughout their entire value chain. We provide entrepreneurial freedom to enable each and everyone to display their full potential. This is how we create trust both internally and externally.
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People at KWS
KWS is and will continue to be an independent family-owned business.
Values
Closeness
For us, togetherness arises from human closeness. And this is based on personal appreciation. Both to motivate and inspire. This is how we create our very own team spirit, which we also show to the outside world. The farmer’s ability and our generation-spanning connection is the foundation of our success. By involving farmers and exchanging information on a partnership level, we learn from each other and grow together. As understanding team players, we face the farmer in an honest manner and at eye level. We respect them and focus on their needs.
Reliability
KWS is a company with a tradition of family ownership, and we operate in that spirit. Our decisions and actions are transparent, reliable and immediately comprehensible. Both internally and externally, we are pragmatic and authentic, fast and uncomplicated and we deliver the best seed. This is our contribution to the farmer‘s success. They expect transparency and reliability, against which they also measure our credibility. If we fail to meet this standard, we solve problems honestly, immediately and in an uncomplicated manner.
Foresight
Only by acting wisely the world's food supply may be secured. That is why our employees develop innovative solutions for various cultivation conditions. High and secure yields for the farmer always remains the goal, and optimized plant breeding is the central means of achieving sustained growth. We are unbiased in our approach to future challenges in agriculture, whether climatic or regulatory, and we invest sustainably in research and breeding. By remaining responsible towards people and nature, together we shape the future of KWS for an agriculture of various cropping systems.
Independence
KWS is a company specialized in seeds. Managed independently for generations, it acts according to the same standards farmers do: Independently, free in choice and prudently. Our employees think and act with entrepreneurial conviction. Enthusiasm for agriculture is what drives them. We demand and promote their freedom and encourage them to act under their own responsibility.