What is GENEROSA KWS?

GENEROSA KWS is the newest BMYV tolerant sugar beet variety from KWS. It is described as the newest BMYV tolerant variety with strong tolerance to BMYV, good disease scores, and it is best sown from mid-March onwards.

When is GENEROSA KWS best sown?

GENEROSA KWS is best sown from mid-March onwards.

What is INITIO EarlyPower?

INITIO EarlyPower is a new, efficient seed treatment technology. It builds on the success of EPD 2.0 and combines two new biological products to support the early development of sugar beet plants, with KWS partnering with three external companies to tailor the technology to sugar beet growth.

Where can I find a consultant for sugar beet?

You can find a sugar beet consultant via the page's 'Find your consultant' section, which links to /gb/en/contact-us/sugar-beet-consultants/ for contact.

GENEROSA KWS

Our best solution for targeting BMYV

Strong tolerance to BMYV
Good disease scores
Best sown from mid - March onwards

Characteristics

Strengths

GENEROSA KWS is currently our strongest solution for tackling Beet Mild Yellowing Virus (BMYV). Its proven tolerance to the virus delivers a significant yield advantage over non-tolerant varieties under infection. The disease resistance package is equally impressive. GENEROSA KWS boasts the joint-highest Cercospora rating on the Recommended List, a rust score two points above the control variety average, and excellent powdery mildew resistance, comfortably outperforming the control score.

Crop yields

Adjusted tonnes % of C=100%	94.6
Sugar yield % of C=100%	94.6
Root yield % of C=100%	91.9
Sugar content %	17.63

Bolters per 100,000 plants/ ha

Early sowing, before 5 March	5,592
Normal sowing	0

Pre-gapping establishment

Control

96.6

Disease

Rust	[7.4]
Powdery Mildew	[6.7]
Cercospora	[8.5]

The figures shown demonstrate trial results where the variety has been coated in the INITIO pellet.

INITIO EarlyPower - The new, efficient seed treatment technology.

INITIO EarlyPower

INITIO builds on the success of our EPD 2.0 technology. We have combined two new biological products to partner with EPD 2.0, to improve the early development of plants. KWS have partnered with 3 external companies to allow these new technologies to be tailored to the requirements of specifically sugar beet plant growth.

Find your consultant

We are happy to help!

Do you want to know which products fit your regional conditions best? Do you have any trouble with pests or diseases? We will gladly answer any questions you might have to achieve best yields and results.