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KWS Vegetables.
A Journey of Paving New Ways.
Follow The Fresh Trail with KWS Vegetables
In 2019, KWS took a bold and significant step by entering the vegetable sector and acquired the Dutch vegetable seed company Pop Vriend Seeds. In the years following, KWS vegetables expanded operations across the globe. From Turkey to Italy, from Spain to Brazil and Mexico. Our breeding stations are established across strategically important vegetable production regions. Our goal: to break into the top 10 global vegetable breeders by 2039.
„For more than 165 years we have been developing very successfully varieties. This will now help to build up the new business activity in vegetables.“
Find our vegetable seeds for your country
Detailed information about country specific products and local representatives can be found on the separate country pages. Different varieties are offered in each country, which are adjusted to match the specific growing conditions and market needs.
Click on your country to get redirected or visit our corporate Vegetables website via kwsvegetables.com
We focus our breeding on the needs of the value chain, while the end-customer should be in the center of our strategy. Consequently the product needs to fit the requirements of the entire value chain – meaning to deliver high quality products with desired traits (input and output).
Developing an international breeding network
Our ambition in vegetable seeds is to be a global supplier of top quality varieties. Therefore, our Headquarters with some research facilities are located on the campus of the famous Wageningen University & Research (WUR): a world leader in Agricultural research and education. Another important breeding site is located in Andijk, in the very heart of Seed Valley, the center of plant breeding in the northwest of the Netherlands. At both locations, skilled workers, experienced breeders and researchers are collaborating to become the best in the vegetable seed industry.
In addition to our sites in the Netherlands, we are establishing state-of-the-art breeding stations in Southern Europe, Asia and Latin America. By exchanging knowledge and experience with our specialists across the globe and by reaching out to partners from regional companies and professional institutions, the most effective breeding programs are being designed to develop top quality vegetable varieties.
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The journey of personal growth is full of challenges. But the Vegetable Squad doesn´t shy away from any challenge. Erik, Juan, Valentina and 300+ other colleagues rise & shine every day, ready to face whatever comes their way.
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