Breeding with a focus on taste
The collaboration, launched in 2023, aims to develop pea varieties with a neutral, mild flavor—one of the central challenges of plant‑based proteins. To achieve this, KWS uses advanced breeding methods and food analytics to identify and further refine variants that are optimally suited for processing into milk alternatives. vly contributes its expertise in food technology and product development to define consumer requirements for taste and texture.
“Good food starts with the right seed,” says Alexandra Molitor, Commercial Director Food Ingredients at KWS. “As a seed producer, we can lay the foundation for high‑performing crops
First application in the new vly organic milk alternative
The protein from the jointly selected pea is being used for the first time in the new “vly Bio High Protein.” The product contains 40 grams of protein per liter with zero grams of sugar and impresses with its mild flavor without unwanted bitter notes.
“I dare say this is the healthiest organic milk alternative in the world—at least in terms of protein and sugar content,” says vly founder Nicolas Hartmann. The milk alternative is aimed at health‑conscious consumers who value high protein content and organic quality.
The “vly Bio Barista” completes the new organic range. It is characterized by its performance in coffee and hot beverages: fine foam, no curdling, and 40 percent less sugar compared to other organic barista‑style milk alternatives.
“Our new organic products are the result of a successful partnership with KWS,” says Nicolas Hartmann. “This investment in organic seed allows us to continuously improve our products and offer milk alternatives that truly convince—through taste, nutrition, and performance.“