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Farming insider: Peter Carlisle, UK

About Peter

Peter is the "farm elder". He lives with his wife, Sandra, and their three children; Tom, Will and Georgie. Rowles Farm has been run by the Carlisle family for more than half a century. Peter's parents took over the farm in the village of West Isley in Berkshire back in 1969. Peter passionately carries on the legacy and is delighted with his energetic team: his daughter and twin sons, who are the third generation to grow cereals and raise livestock, secure the future of the family farm.

Farm facts

Family owned since: 1969

Location: West Isley, Berkshire, UK

Farm size: 600 hectares arable

Crops: Wheat, barley, oilseedrape, grapes (for wine)

Animals: Sheep, cattle

Special features: The farm is very family oriented. Will, Tom and Georgie wish to expand their new wine-growing project and have started this venture with around 6 hectares.

Teamwork is the most important thing on our farm. Everyone does a little bit of everything. If we weren't a team, our business wouldn't be as successful as it is today
Peter Carlisle, UK

Question time

What do you hope for from the next generation?

I hope that they all enjoy their life on the farm. The most important thing is that everyone enjoys themselves and has a good time. Our daughter, Georgina, and the twins, Will and Tom, have great partners by their side. That is worth a lot. And Will is getting married soon, his wife also comes from a farming family.

How are you finding passing the farm on to the next generation?

It's going well, I'm more than happy to pass on the farm! It doesn't make sense for me to stay with it forever and ever.

So, I'm passing on more and more to our children, bit by bit. And at some point, I will stop and snap my fingers, and everything will just carry on as 'normal'. I can then simply do other things.

How did you get into viticulture?

There are always other projects on the farm, including our vineyard. We just planted three hectares, three more this year and hopefully in 2023 we can harvest the first grapes. A combination of Pinot Noir, Bacchus and Saviour Blanc. I want the bottles of wine just for me, not for anyone else! I'm really looking forward to that! But my children are thinking one step further, they see this as a main goal for the future and want to invest even more in a winery.

Are there rivalries among the siblings?

Son Thomas: I am the best on the farm. End of story. It's as simple as that. Will and Georgina are my apprentices ... (laughs). I guess we all think we're good. A really good team. Everyone does a bit of everything, that's our motto - and it works!

Paving the way. For a fruitful tomorrow.

Farm life is often characterized by family cohesion and traditions that have grown over decades. Around the world, many generations live and work on farms under one roof, and at some point the question of farm succession comes up. Our new Farmer Portraits focus on this generational change that many farmers are facing. Young and old alike - we visited farmers on their farms to have them tell us about their stories, their challenges and their hopes.


Cole Vis, USA

“My wish for the future of the family farm is that it will still be run well in the fifth, sixth, and seventh generation.”


Arco Van Triest, Netherlands

“This farm has been running since 1900, and now my children are here.“


Adem Biçici, Turkey

“When I go out into the fields with my grandson, I see myself reflected in his curiosity.“


Brian Ryberg, USA

“I think the feeling of being part of something greater has always been important to me.“


Šandor Sabo junior, Croatia

“Whatever problems we are facing, we solve them together. For me, family is all about cohesion.“


Atila Sabo, Croatia

“Every morning, my brother and I agree what we want to do during the day, what our duties are. So we share the work and have passed on this structure to our children in the same way.“


Carla, Fábio and José Rossato, Brazil

“I never had any doubts; I never wanted to be anything but a farmer.”


Dimitar Vukudinov, Bulgaria

”Working with your own father means that you always have a wiser man with you to support you and look up to.”


Rodolfo Cura, Argentina

“The farm is everything to me. Working in agriculture is the greatest way to do what I love. For me, the farm means freedom.”


Heidi Verschelde, Belgium

"I think the next generation is showing a keen sense for the importance of nature."


Ievhenii Bondarchuk, Ukraine

"If you want to be a farmer, you can’t learn that in an institute. It’s something you have to be born with."


Luigi Torri, Italy

“I hope my sons will pass on the love and respect for the earth and all the values I taught them.”


Paweł Strzemiecki, Poland

“This love of farming, of the farming tradition, goes back generations in our family.”


Emma F., UK

“It would be great if one day the sixth or seventh generation of our family runs the farm.“


Peter Carlisle, UK

“Teamwork is the most important thing on our farm. Everyone does a little bit of everything. If we weren't a team, our business wouldn't be as successful as it is today.“


Henning & Arne Beecken, Germany

“The feeling of wanting to continue the work on the farm has grown day by day since childhood.“


Emanuele Bortoli, Italy

“Reliability and respect form the foundation for how we deal with one another. These are values I`ve always held in high esteem.“


Francis Bapst, Switzerland

“For me, the most important values are respect for nature, understanding our consumers and food production.”


Toni & Daniel Peterhans, Switzerland

”Spirit and passion are what leads to success, whether it's in farming or on the football pitch.”


Riccardo Casarotto, Italy

”Independence is a dream that we should all cultivate and pursue. Dreams are there to come true and to help you progress.”


Stephan Jansen, Belgium

”I look forward to waking up every day and being able to work with nature.”


Gizem Anar, Turkey

”People should love what they do, and I love farming. I enjoy looking after animals, plants and nature and try to feel connected to them!.”


Adrian Knuchel, Switzerland

”For me, team spirit means being able to live and work together. It means ongoing exchange, taking each other, mutual ideas and suggestions seriously.”


Gürkan Ilhan, Turkey

”People who work in agriculture, cultivating crops, rearing livestock and working on the land, accumulate positive memories day after day.”


René Vermue, Netherlands

”Team spirit and reliability are hugely important in both my personal life and my working life – be it with colleagues, employees, or in dealings with other farmers.”


Henrick Dieckmann, Germany

”For me, it´s important to be sustainable and healthy in what we produce.”

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