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    The KWS Crop Manager Challenge

The challenge

Be part of our KWS university contest and help us to optimize our digital advice for farmers. Bring in your own ideas and know-how around the topic of Crop Rotations.

Imagine yourself being a farmer using the Crop Manager. By this, please try to ask yourself how to optimize the service around Crop Rotations. Think about all possible improvements like content, design, usability and further topics to add. How can we create additional value for farmers using the tool? Also please think about ideas to meet future requirements that belong to the “Farm to Fork Strategy” to connect them or make them part of the Crop Manager.

The format

Build a team of 3-5 people and deliver a PowerPoint presentation in English with detailed information about your ideas. Visualizations are always a good idea – you can use graphs, scribbles, pictures or even video material. Please send your presentation to kerstin.grabbe@remove-this.kws.com until the 15th of February. Your ideas will be screened by a group of KWS experts. You will receive feedback latest the 1st of March. The best three ideas move on to the next round. The groups will be invited to pitch their ideas in front of a KWS jury.

Who is in?

Students with Agricultural, agricultural related IT or business focus with high interest in modern agriculture.

What's it in for you:

1. Get spotted by KWS

2. Work on a real topic with chances of realization

3. Explore your ability to work under real conditions within a team

4. Possibility for a meet & greet in the headquarters of KWS

5. Win a monetary prize
(1st place: 1250€, 2nd place, 750€, 3rd place 500€)

Test the Crop Manager functionality!

The background

With the aim to become the world´s first climate-neutral continent by 2050, Europe set up an ambitious package of measures – “The European Green Deal”. One of the most important initiatives of the European Green Deal is the “Farm to Fork Strategy” till 2030. The goal is to combat climate change, provide consumers with affordable and sustainably produced food, ensure environmental protection and biodiversity as well as fair incomes for people in the food chain.

KWS believes in the power of Crop Rotations!

Crop Rotations are an effective answer for the reduction of pesticides and fertilizer together with our varieties. We are not only delivering seeds to farmers, but we also accompany farmers from sowing to harvest and offering our digital services to get the best out of KWS seeds! One of our digital solutions around the topic of Crop Rotations is the myKWS Crop Manager.

All information at a glance

Your contact

Kerstin Grabbe
Kerstin Grabbe
International Project Manager Marketing
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Florian Bruhns
Florian Bruhns
Lead of Employer Branding & Talent Attraction Expert Hub
Send e-mail